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29 In the beginning was the realization that runs through the 25 year history of Touratech like a common thread: „If you want something to be good, do it yourself.“ As the home of innovative products travel, outdoor and sport with motorcycles, Touratech is the worldwide leader in this sector. If you tour the modern production plants today, it is difficult to believe that the cradle of the company was a simple living room table in a basement flat. This is where Touratech founder Herbert Schwarz invented his IMO 200 T in 1990, a waterproof motor- cycle computer with numerous functions - together with self-made aluminum cases for traveling the world, the origin of Touratech products. Based on the experience of many kilometers of travel, new pro- ducts were developed and optimized regularly, the company grew and the sales network was expanded. Despite rapid expansion, one thing has remained: the enthusiasm for riding motorcycles and traveling to distant countries. And like on the first day, all insights gained find their way into products. With customers bene- fiting worldwide. 25 years Touratech – 25 years „New ideas for motorcycles“

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